Chris has over 35 years’ experience as a brand strategy consultant and board director at Interbrand, Dragonrouge, Identica and WMH&I, in between founding, running, and selling two boutique brand strategy agencies.

Chris’ experience covers a wide range of project types, clients, and geographies – most recently providing strategic guidance to the world’s two largest retailers on their private brand portfolios and developing strategy and communications for both National Rail and Network Rail.